The Non-Writer's Roadmap to DIY Blog Content

Are you ready to go from blog content overwhelm to action?

Do you wish you could spend less time creating blogs for your business? 

Do you avoid blogging because you have no idea where to start?

Do you want to learn the tricks of the trade to produce SEO-friendly blog content that your audience (and Google) will love?

You’ve come to the right place.

Workbook at a glance

The Non-Writer’s Roadmap to DIY Blog Content is a 35-page interactive workbook designed to take the guesswork out of creating your own SEO blog content. It’s a jam-packed training resource that will help you speed up your writing process with expert copywriting tips, templates, frameworks and spreadsheets.

Here’s just a snapshot of the key takeaways you’ll walk away with:

✹ How to uncover and reach your audience personas with compelling copy 

✹ How to conduct SEO keyword research using our master spreadsheet

✹ How to post content consistently using our ultimate blog content calendar 

✹ How to write click-worthy blog headlines 

✹ How to structure every word of your blog of maximum impact 

✹ How to optimise every blog you write for search engine visibility using our checklist + MORE

Essentially, this workbook will help you write every single blog post for your business for months and years to come. 

Who is this workbook for?

This workbook is perfect for busy founders, entrepreneurs, business owners, marketing managers and freelancers who are looking for expert guidance on blog copywriting and SEO best-practice.

Packed with 3x downloadable templates and spreadsheets

Think this resource is just an eBook? Think again. We’re also giving you access to a trio of our favourite templates and spreadsheets to help you put your new knowledge into action.

These include:

1. Our signature Keyword Research Document: to boost your search engine visibility and help you map out the exact keywords your business wants to rank for in each of your blog posts.

2. Our Master Blog Content Calendar: the exact framework we use with all of our clients to help you organise your blog topics and help you create consistent content.

3. Our ultimate Blog Creation Template: a step-by-step framework to coach you through writing every word of your blog posts, from headline to the conclusion.

Crafted by your Copy Coach, Lucinda Starrr

This entire 34-page resource has been crafted by our Founder and Head Copywriter, Lucinda Starr. With 5+ years of experience as a writer, content manager and social media strategist, Lucinda is a seasoned wordsmith with a love for storytelling. 

Her words have graced the pages of Broadsheet, Concrete Playground, BuzzFeed, Girlfriend Magazine and Eat Drink Play. 

Plus, she’s crafted click-worthy blog content for some of Australia's most ambitious startups and businesses including Kin Fertility, Pilot Health, :Different, Verve Super, Stella Insurance and so much more. 

In this interactive workbook, you’ll learn Lucinda’s signature framework for crafting SEO blog content that resonates with humans (and Google). Think of it like having a copy coach by your side, every word of the way (without the hefty price tag). 

BONUS

Plus, everyone who purchases this workbook will have the chance to get Lucinda to review their first DIY blog post for FREE, complete with tailored tips and strategic feedback.