Where strategy meets storytelling for brands ready to shine.

Female-led. Organic-first. Content-obsessed.

Your wildly ambitious vision?
It’s written in the stars.

We know you’re itching for bigger, better and brighter.

While others chase algorithms, we chase authenticity.

The original, electrifying ideas that no AI tool can replicate.

Dreamt up and designed by a team of strategists, creatives, and tastemakers — all in your corner.

Because ordinary gets lost in space.

But extraordinary? Extraordinary makes brand more magnetic than you could have ever imagined.

What are you waiting for? Your next chapter starts here.

Your All-Starr Team

Lucinda Starr

Founder & Director

A digital journalist turned content strategist, Luci is obsessed with uncovering the creative insights and original angles that make brands impossible to ignore. When she's not hunting down the perfect hook, she's plotting how to turn your brand into the main character of its own story.

Starr Sign: Taurus

Drink of choice: Pint of Guinness 

On the weekend, you’ll find me: At a hot Pilates class or searching for a flaky croissant

Dreaming about: Travelling back to London to watch a Spurs game

Maddison Stewart

Brand and Creative Strategist

A creative powerhouse with impeccable taste and an intuitive eye for what makes content stick. From ideating social campaigns to dreaming up iconic concepts for your next shoot, if there's a way to elevate it, Maddy's already three steps ahead.

Starr Sign: Cancer

Drink of choice: Whichever one matches my outfit

On the weekend, you’ll find me: Accidentally starting a new creative project with friends

Dreaming about: Creating a life that feels like a movie

Sian Henderson

Content Editor

A PR and communications queen with the ability to make a brand’s voice sing. Sian’s the strategic communicator who brings order to creative chaos, with the sharpest operational mind and an ability to transform scattered ideas into considered, goal-oriented content strategies.

Starr Sign: Taurus

Drink of choice: Anything zesty or sour 

On the weekend, you’ll find me: Having misplaced my phone for a book

Dreaming about: A tiny home surrounded by wildflowers and chickens

Molly Isaac

Junior Content Writer

A true all-rounder, Molly tackles every piece of content with care, attention, and genuine creative flair. She's the kind of writer who treats every brief like it matters (because it does), and she's hungry to keep shining as she grows into the creative, strategic marketer she's destined to be.

Starr Sign: Cancer

Drink of choice: Mango Smoothie

On the weekend, you’ll find me: Always at the beach, either swimming or playing cards

Dreaming about: Going somewhere I’ve never been before

The Starr Advantage

✦ Crafted by women, for women

Want to inspire Gen Z and Millennial women to choose you? We don’t just know your audience, we ARE your audience.

✦ Storytellers and strategists under one roof

Hailing from PR, media and global creative agencies, we know what it takes to tell a great story and earn attention.

✦ Human-first, always

Originality and authenticity anchor every decision we make — meaning we’ll never outsource our thinking or creativity to AI (sorry, Chatty).